Earth Dream Blog

Earth Dream is positive thinking about our planet, our environment and the life that it supports. Earth Dream does not subscribe to the hippie baggage normally associated with environmental issues.

Friday, March 14, 2008

Is F1 going Green?

Judging by our referrer logs a few people end up here as a result of Honda F1's Earth Dream positive marketing campaign. Those people probably landed on the page on our main site explaining that they are nothing to do with us guv'nor, and that F1 isn't really that aligned with Earth Dream's ideals.

Having said that Formula 1's chief lunatic and son of a fascist Max Mosley has just outlined his plans for a greener future in F1.

No it's not going to become an electric series, and they are still going to fly huge amounts of equipment and personnel all over the world and still burn huge amounts of fossil fuel when they get there.

They have however frozen development of the engines - which seems retarded if you are "going Green" as you would hope the engines would be the thing you would develop most, however from 2009 they will be able to increase their power only by using Kinetic Energy Recovery Systems (KERS) which essentially means there will be a bit of hybrid technology in F1.

At first glance it smacks of tokenism, but this being F1 it's got some pretty clever brains and therefore what Mad Max has achieved is getting some serious clever people with big budgets to work on technology that could filter down into road cars and make them cleaner, which would probably more than offset the damage that F1 does to the environment long term.

And as historically F1 was a breeding ground for new technology that we now take for granted in our cars who would bet against this happening?

More from Autosport

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