BMW Efficient Dynamics "Thank You" TV Spot
While Audi still witter on about performance in every part and Mercedes don't seem too bothered about advertising on TV at all here in the UK at the moment BMW has stolen a march on it's German rivals in the environmental stakes with this TV spot thanking hills and stop signs amongst other things for providing opportunities for them to utilise their fuel efficient technologies.
With petrol prices in Blighty increasing at a rate of knots even people who can afford a new beamer are likely to be concerned about their ability to keep a thirsty car running so this campaign promising nearly 70mpg is bound to resonate.
Labels: bmw, fuel efficiency, Hybrid Cars
posted by Earthdream @ 2:05 PM
2 Comments:
Very interesting.
If the economics don't work, recycling and sustainable efforts won't either.
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